Spotify users, get ready. A Spotify price hike is reportedly coming to the United States in early 2026, and it looks like the streaming giant is preparing to follow the same pattern as its recent international adjustments. While the last US increase happened in 2024, another jump is already on the horizon as reported by Financial Times.
Why a Spotify Price Hike Might Be Coming
The biggest reason behind the upcoming Spotify price hike seems to be a mix of new features and industry pressure. Spotify has spent the past year introducing long-awaited upgrades like lossless audio. Although lossless still is not widely available yet, it is one of the most requested features and something Apple Music already offers.
Record labels also play a major role. According to the Financial Times, major labels have been urging Spotify and other music platforms to raise prices, arguing that music streaming remains cheap compared to video services. With Netflix, Disney Plus, and Max raising prices again and again, a Spotify price hike was almost inevitable.
How Much Will the Spotify Price Hike Be?
Spotify has a pattern. In 14 years, the individual plan in the US has only gone up by 2 dollars total. Most increases happen in 1 dollar steps. So if this Spotify price hike follows the same formula, expect the individual plan to rise by around a dollar, with similar changes for Duo and Family.
No exact numbers are confirmed yet, but early 2026 seems to be the target window.
Will Users Stay After the Spotify Price Hike?
This is the real question. Spotify still leads when it comes to music discovery, personalized playlists, and UI ease. But competitors like Apple Music are catching up fast with features like high-res lossless audio and better integration across devices.
If Spotify wants users to accept another Spotify price hike, the platform needs to ensure its new features deliver enough value to justify the cost.
Would you be willing to pay more for the same service in 2026?
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