Apple’s hilarious new “Snap-a-Mole” ad puts the iPhone 16’s Camera Control feature in the spotlight, showing how easy it is to snap, zoom, and switch styles without missing a shot.
Say Cheese! Apple’s iPhone 16 Ad Makes Camera Control Look Awesome
Apple just dropped a fresh (and fun!) new ad on its UAE YouTube channel, and this one’s all about the Camera Control button on the iPhone 16 Pro. Titled “Snap-a-Mole,” the ad shows a fast-fingered photographer trying to catch sneaky moles popping out of desert holes, and guess what’s helping him never miss a shot? The Camera Control button.
And yes, it’s as quirky as it sounds. Moles, mounds, and mayhem — all scored to the irresistibly catchy tune “El Sonidito” by Hechizeros Band.
What Is the Camera Control Button Anyway?
Available on every iPhone 16 model, Camera Control is like having a photographer’s toolkit at your fingertips. With a single press (or swipe), you can:
- Instantly launch the Camera app
- Snap a photo right there and then
- Adjust zoom, exposure, or even depth of field
- Toggle between Photographic Styles
No more tapping around menus or missing the moment. It’s all right there, on the Action Button or as a software overlay, depending on how you’ve set up your iPhone 16.
Small Feature, Big Vibes
It’s easy to ignore little things like Camera Control, but once you try it, you realize how much faster (and more fun) taking photos becomes. Apple’s ad makes a strong case: life moves fast, and moles don’t wait.
So the real question is, do you use Camera Control on your iPhone 16?
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